5 things every mobile website should have.

It is time. Time we stop making the mobile version of our website boring. Time to stop letting them be an afterthought of the desktop website.  Face the facts… over half of the time someone views your website it will be on a mobile or tablet device. 40% of people ONLY use their phone to search website.

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All sites should be RESPONSIVE. Responsive design basically means that your design will be created in a way that it can be viewed on many platforms… mobile devices, tablets and of course desktop computers.  If your site is not currently responsive, let’s work on that!

  1. Always have your logo visible and have your visual brand present.
    • Creating a lasting visual impression is such a big deal and you will want to make sure that your log is front and center!  Consistency is KEY here and you want to make sure everyone knows exactly who they are looking at.  I always suggest having your logo and your colors visually present.  This can be done with text, photography or graphic elements, but it sets the tone and keeps visitors on your site longer – (SEO people!)
  2. Make it super easy to find the menu – some people call that stack of three lines the hamburger, but this is KEY if you want people to explore your site.
    • There were years I spent trying to over design my sites… trying to make the menu so cool that people would want to just sit and mess around with the navigation.  Well, those days are long gone.  You get about 5-10 seconds for people to easily navigate to the page they are looking for, or sorry – they are moving on to the next.
  3. Have your social media easily accessible!
    • Simple… have it up top, have it down bottom… Social Media is the new business card and people will follow you and “keep your information” with your social media profiles.  There are ones I suggest for various reasons, but that is a topic for another day.  Must haves – FB and IG!
  4. Have a way for people to contact you. After all, this is the main reason we want people to come to our site… to be able to contact us!
    • As much as you would like to think people are reading your entire site… they aren’t!  They are looking at your home page, maybe a portfolio, possibly your about page.  They aren’t going to search for a way to get in touch with you.  People do not take time any more, and if you do not have an easy way for them to contact you…. they won’t.
  5. Have a call to action.
    • This is a simple graphic that prompts a visitor to take the next step.  A few of my favorites are listed below.
      • Phone number – these should be directly linked so the visitor can do it easily with one touch!
      • “Contact us” page
      • “Follow our blog” or “subscribe to our newsletter”
      • “Download a free guide”
      • “Follow us on social media”

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Do not let your site be dull. It should be interactive, clean and large enough to read, branded (with more than your logo) and simple to navigate!

Questions?? I’m here to help!  Contact me to day!

Mandi

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About dryinkdesigns

As a designer in college, I know i wanted to eventually have my own design firm. After gaining experiences and knowledge through working with various corporations, I took the leap and began my own firm in 2011. This position allows me to use my love for creative storytelling with my marketing work experience and design logos and websites for individuals and companies that represent various industries nationwide. If I am not working on designs you will find me trying out new wineries or breweries with my husband or playing at home in my comfy clothes with my boys and Great Dane. I may be making a hand made necklace at a local bead shop or browsing local shops for unique pieces to add to our home. ​ If you want your brand to speak to you - and show others who you are... Let's get started!
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